Leadzy vs Lusha
Lusha started as a Chrome-extension contact finder and grew into a full B2B data platform. Leadzy is signals-first sourcing. Here is how they compare in 2026.
Executive summary
Lusha is a specialist: a Chrome extension that surfaces verified contact details directly from LinkedIn, Salesforce and company websites, backed by a credit-based pricing model. It is popular with AEs doing manual prospecting and with SDR teams that live inside LinkedIn Sales Navigator. Leadzy is a different shape of tool: signals-led list sourcing, 62 intent detectors included, AI-drafted first-sentence writing, and an Autopilot mode for ongoing pipeline. Both vendors have legitimate use cases and they sometimes overlap — but the buying decision usually depends on whether your motion is "one prospect at a time" (Lusha wins on UX) or "segment + trigger + list" (Leadzy wins on completeness).
- Lusha excels at one-by-one LinkedIn contact reveal via Chrome extension.
- Leadzy excels at list-level sourcing with triggered signals.
- Entry pricing is close ($49/mo range); effective cost depends on credit usage.
- For GDPR/ISO 27701-audited workflows, Lusha has a stronger public compliance story.
- For live triggers, AI writing and autopilot lists, Leadzy is more complete.
Positioning & motion
Lusha is built around the moment a user is already on a LinkedIn profile, a company website or a CRM record. Click the extension, reveal an email and phone, push to CRM. That motion is fast, proven and very familiar to AEs.
Leadzy starts further upstream: define an ICP, attach triggers (hiring, funding, tech changes), receive an enriched list. The output goes into a sequencer or CRM directly. Leadzy has no Chrome extension of the same depth; if LinkedIn-surfing is your primary motion, Lusha feels more natural.
Pricing & credit economics
Lusha's pricing is public and tier-based, with monthly per-user fees plus credit pools (each credit reveals one set of contact details). Free plan grants a small credit allowance; paid plans escalate credits and features like bulk enrichment and CRM sync.
Leadzy's pricing is flat: $49/mo Starter, $149/mo Growth (up to 5 users), custom Scale. All intent detectors are included. The real cost difference at volume depends on credit burn — high-volume Lusha users often see effective monthly spend climb as they top up credits.
- Lusha: per-user fee + credit pool; usage-scaled
- Leadzy: flat per-plan fee; usage included within quota
- For <500 lookups/month Lusha is competitive; beyond that Leadzy's flat model often wins
Data quality & compliance
Lusha publishes ISO 27701, SOC 2 Type II and GDPR compliance certifications and has invested heavily in privacy posture — a genuine differentiator for EU-regulated buyers.
Leadzy operates under GDPR lawful-basis (legitimate interest) with documented data sources. We do not publish an equivalent ISO 27701 certification at the time of writing. If your procurement requires ISO 27701 today, Lusha wins that specific requirement.
Intent & signals
Lusha has expanded beyond contact reveal with its "Prospecting Platform" offering bulk search and intent signals — a welcome addition, though still younger than its contact-finder core.
Leadzy ships 62 detectors on every paid plan, composable into precise triggered segments. For teams that already use Lusha for reveal and want a dedicated triggered-list layer upstream, the two tools can genuinely coexist.
Integrations & workflow
Both vendors integrate with Salesforce, HubSpot and common sequencers. Lusha's Chrome extension is its most-loved surface; Leadzy's workflow surface is the segment view plus Autopilot.
For RevOps teams that want a single "source of truth" list refreshed weekly, Leadzy's Autopilot fits naturally. For AEs doing one-by-one discovery, Lusha's extension fits naturally.
Verdict by team profile
See the five scenarios below for archetype-specific guidance. Short version: Lusha when the motion is "profile → reveal → CRM", Leadzy when the motion is "ICP + triggers → list → outreach".
"Lusha is a scalpel for individual reveals. Leadzy is a pipeline for triggered lists. Different tools for different motions."
Leadzy vs Lusha.
Feature comparison : Leadzy vs Lusha
Data & sourcing
| Feature | Leadzy | Lusha | Winner |
|---|---|---|---|
| Primary source | Live web + directories | Proprietary graph + community contributions | Tie |
| Chrome extension reveal | Basic | Best-in-class | Competitor |
| List-level sourcing | Native | Prospecting Platform (newer) | Leadzy |
| SMB / local coverage | Excellent via Google Maps | Limited | Leadzy |
| Email verification | SMTP-verified | Verified with confidence | Tie |
| Mobile phone coverage | Premium enrichment | Strong, credit-based | Competitor |
Intent & AI
| Feature | Leadzy | Lusha | Winner |
|---|---|---|---|
| Intent detectors included | 62 signals on every plan | Available on higher tiers | Leadzy |
| AI email writer | Included, signal-grounded | Not native | Leadzy |
| Autopilot / ongoing lists | Included | Not native | Leadzy |
Compliance & commercial
| Feature | Leadzy | Lusha | Winner |
|---|---|---|---|
| ISO 27701 certification | Not certified at time of writing | Certified | Competitor |
| SOC 2 Type II | In progress | Certified | Competitor |
| GDPR lawful basis | Documented | Documented | Tie |
| Public pricing | Yes | Yes | Tie |
| Monthly billing | Yes | Yes | Tie |
Pricing
| Plan | Price | Seats | Credits | Features |
|---|---|---|---|---|
| Lusha Free | $0 | 1 | 5 credits/mo |
|
| Lusha Pro | ~$49/user/mo | Per seat | Expanded credits |
|
| Lusha Premium | ~$79/user/mo | Per seat | Higher pool |
|
| Lusha Scale | Custom | Custom | Custom |
|
| Leadzy Starter | $49/mo flat | 1 | Monthly quota |
|
| Leadzy Growth | $149/mo flat | Up to 5 | Higher quota |
|
| Leadzy Scale | Custom | Unlimited | Negotiated |
|
Real cost by team size
- Solo founder: Leadzy $49 vs Lusha ~$49 (Pro, 1 seat) — Parity at 1 seat
- Team of 5: Leadzy $149 flat vs Lusha ~$245 (Pro × 5) — Leadzy wins at flat team pricing
- Team of 20: Leadzy Custom (est. $499–$999) vs Lusha ~$980+ (Pro × 20) — Negotiate both at this scale
Leadzy — Pros
- 62 intent detectors on every paid plan
- Flat pricing — no per-seat escalator on signal access
- AI writer and Autopilot included
- Stronger SMB and Google Maps coverage
Leadzy — Cons
- Chrome extension less polished than Lusha's extension experience
- ISO 27701 not yet certified (in progress)
Lusha — Pros
- Chrome extension is best-in-class for individual profile reveal
- ISO 27701, SOC 2 Type II and GDPR compliance publicly certified
- Strong mobile number coverage on paid tiers
- Free plan with 5 credits/month makes initial evaluation easy
Lusha — Cons
- Credit-based cost scales unpredictably at volume
- List-level sourcing is newer and shallower than specialist list tools
- No native AI writer or autopilot-style ongoing list concept
- SMB / Google Maps-style local coverage is limited
Who should switch, who should stay
Stay on Lusha if your team spends most of its prospecting time inside LinkedIn, if ISO 27701 certification is a procurement requirement, or if the Chrome-extension reveal workflow is core to how your AEs work. Choose Leadzy if your motion is ICP + triggers → list → outreach, if you want a flat price that does not escalate with lookups, if you sell to SMB / local businesses, or if signal-led sourcing with an included AI writer fits your strategy. Some teams run both: Lusha in the browser for AE-led enrichment, Leadzy upstream for RevOps-owned triggered lists. At scale this is heavier than necessary; at <10 seats it rarely makes sense.
Real-world scenarios
Individual AE doing LinkedIn prospecting
Problem: An AE spends 90 minutes a day in LinkedIn Sales Navigator and wants instant email + phone reveal on individual profiles.
Lusha: Lusha's Chrome extension is a natural fit — one click, verified contact, push to CRM.
Leadzy: Leadzy can deliver the same data but is optimised for list workflows, not individual profile reveals.
Verdict: Lusha is the better fit for this specific motion.
RevOps building a triggered pipeline
Problem: A RevOps manager needs a weekly refreshed list of US SaaS companies that hired a VP Marketing in the last 14 days.
Lusha: Lusha's newer Prospecting Platform can build a saved search, but triggered signals at this depth are not its core.
Leadzy: Leadzy turns this into a single saved segment with the "hired VP Marketing" detector, updated automatically via Autopilot.
Verdict: Leadzy is purpose-built for this motion.
EU agency requiring ISO 27701
Problem: A German marketing agency has procurement requirements for ISO 27701 + SOC 2 and cannot sign with a vendor that lacks them.
Lusha: Lusha's public compliance story satisfies the requirement immediately.
Leadzy: Leadzy is GDPR-compliant but does not hold ISO 27701 certification at time of writing.
Verdict: Lusha wins on the specific compliance requirement.
SMB-focused outbound (local services)
Problem: An outbound team sells fractional marketing to local law firms, dentists and clinics across a US region.
Lusha: Lusha's contact graph is weaker for SMB / Google-Maps-style businesses.
Leadzy: Leadzy sources directly from Google Maps with verified phone numbers and review counts.
Verdict: Leadzy is the clear fit for SMB / local.
Agency with flat-cost preferences
Problem: An agency with 8 operators wants predictable monthly cost regardless of lookup volume.
Lusha: Lusha's credit-based model makes month-to-month cost harder to predict.
Leadzy: Leadzy's flat tier for up to 5 users ($149/mo) and custom Scale tier gives predictable cost.
Verdict: Leadzy is more economical and predictable for agency use.
How we tested
This comparison is based on hands-on testing of Leadzy during March and April 2026, Lusha's public product and pricing pages, independent G2 and Gartner Peer Insights reviews, and publicly listed ISO / SOC certifications. Feature winner flags reflect our honest read. Affiliation disclaimer: Leadzy is a Leadzy product; we are the vendor on one side. We have worked to represent Lusha's genuine strengths (Chrome extension UX, compliance posture) fairly. If you spot a factual error, contact research@leadzy.com for a dated revision note.
Leadzy is our own product. We apply the same methodology to all tools compared and publish the cases where a competitor wins.
What makes the difference.
List-level sourcing
Build a segment once, get a refreshed list every day via Autopilot.
Signal-grounded AI
Every first sentence drafted against the live signal that matched the account.
Flat team pricing
Up to 5 users on one $149 plan. No per-seat escalator.
SMB / local native
Google Maps sourcing for businesses Lusha typically misses.
Quick answers.
Is Lusha cheaper than Leadzy?
Is Lusha's Chrome extension available on Leadzy?
Does Lusha have intent signals?
Which has better compliance for EU buyers?
Can I integrate Lusha with HubSpot?
What happens when I run out of Lusha credits?
Does Leadzy have a Chrome extension?
Is there a free trial for both?
How accurate is Lusha data?
Can I use Lusha and Leadzy together?
Sources
- Lusha public pricingAccessed: 2026-04-20
- Lusha product overviewAccessed: 2026-04-20
- Lusha trust & complianceAccessed: 2026-04-20
- G2: Lusha reviewsAccessed: 2026-04-20